In the heart of Wailea Resort on the island of Maui, The Shops at Wailea is the island’s premier shopping and dining destination,
home to more than 70 distinct boutiques including Louis Vuitton, Prada, Gucci, Tiffany's, shops, restaurants and galleries.
THE CAMPAIGN: Shop. Dine. Unwind.
In this campaign, we showcase The Shops at Wailea's most outstanding feature...its location. Neighbors with four of the most upscale resorts on Maui, The Shops at Wailea attracts wealthy tourists from around the world. The scenic imagery married with the resort casual merchandise create an iconic identity for the center. Overall this approach is dreamy, aspirational and draws the viewer in and invites them to shop and dine in paradise.